WHUP announced today that half the proceeds from its annual spring fundraiser will be donated in support of Hillsborough service industry workers affected by the coronavirus pandemic. The WHUP 50/50 Event, which will run May 3-9, will help stoke the ongoing World’s Biggest Tip Jar campaign created jointly by the Hillsborough/Orange County Chamber of Commerce and the Wooden Nickel Pub.
“We need to pay the rent like everybody else,” says station manager Bob Burtman, “but we felt that the magnitude of the needs in the community and the uncertainty of the moment demanded more from us than the standard radio begathon. Everyone in Hillsborough has been pulling together and helping each other stay afloat, and we’re just doing our part.”
WHUP’s contributions to the Tip Jar will be matched by a local benefactor who challenged local businesses to support the Chamber’s efforts. To date the campaign has raised more than $14,000.
During the lockdown WHUP has continued to deliver a diverse mix of news, public affairs programming and music with an emphasis on local. “We’re committed to providing essential information to the community throughout the course of the pandemic,” Burtman says, “and also serve up Hillsborough as a model for other communities who want to know how good things can happen when people work together in times of crisis.”